Samsung unveiled the Galaxy S26 series at Galaxy Unpacked, introducing the Galaxy S26, S26+ and S26 Ultra with a focus on a smarter and more secure mobile experience powered by Galaxy AI.
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Three models, one vision
- The lineup includes the Galaxy S26, S26+ and S26 Ultra, built around a unified approach to Galaxy AI, photography and security.
Performance and battery life
- The Galaxy S26 Ultra features the Snapdragon® 8 Elite Gen 5 Mobile Platform for Galaxy, with announced gains in CPU, NPU (AI) and GPU performance, plus improved cooling via a redesigned vapor chamber.
- Samsung also highlights Super Fast Charging 3.0 on the S26 Ultra, reaching 75% in 30 minutes.
Photography and video: 200MP sensor
- The Galaxy S26 Ultra includes a 200MP wide camera and a 50MP telephoto camera with a wider aperture to improve low-light capture.
- Video gets upgrades with an enhanced Super Steady mode (including automatic horizon leveling) and support for the APV codec for professional-grade footage.
Galaxy AI and privacy
- Among the new features, Samsung highlights Now Nudge (contextual suggestions) and Now Brief (proactive reminders/notifications), along with image editing/creation tools such as Photo Assist and Creative Studio.
- On data protection, Samsung emphasizes Knox and the arrival of a “Privacy Display” on the S26 Ultra, designed to reduce on-screen visibility to people nearby.
Availability and pricing (USD)
- Samsung indicates general availability starting March 11, 2026, with pre-orders opening February 25, 2026.
- Samsung’s announced U.S. launch pricing: Galaxy S26 starting at $899.99, Galaxy S26+ starting at $1,099.99, and Galaxy S26 Ultra starting at $1,299.99.
- Storage options mentioned: S26/S26+ in 256GB and 512GB; S26 Ultra in 256GB, 512GB and 1TB.
Galaxy Buds4 Series: Hi‑Fi sound and AI
- Samsung introduced the Galaxy Buds4 Pro and Galaxy Buds4, two true wireless earbuds featuring an ergonomic design optimized via an algorithm using hundreds of millions of ear-shape data points.
- The Buds4 Pro stand out with a larger woofer (diaphragm area up about 20% versus the previous generation), improved active noise cancellation, Intelligent EQ 2.0, and 24‑bit/96kHz Hi‑Fi audio support for faithful playback of the original recording.
- On the AI side, both models can trigger Bixby, Google Gemini and Perplexity hands-free by voice, and the Buds4 Pro add head-gesture controls to manage calls and commands without touching your phone.
- Available from March 11, 2026 in White and Black (Buds4 Pro also in Rose Gold exclusively on Samsung.com) and already available for pre-order.
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Key Takeaways
With the Galaxy S26 series, Samsung strengthens its on-device AI and security strategy, while advancing the Ultra model’s 200MP photography and overall video experience.
